The partnership between JWT and Corneliani has resumed to great effect, as the brand leader in men’s fashions launches its new Autumn-Winter 2013 advertising campaign.
The considerable talents of Marino Parisotto, celebrated photographer and creator of memorable images for the most prestigious maisons, have again interpreted Corneliani’s timeless elegance.
Mantua, with its leaden winter skies, its splendid renaissance monuments, and its landscapes lapped by the waters of the lake, is the backdrop selected by Parisotto, with Group Creative Director Sergio Corneliani, to portray “Man as a Masterpiece”. Strong and independent, he is the master of an unmistakable style that cannot fail to attract admiring glances.
Suffused by a humanistic vision of a contemporary masculinity of essential, sophisticated vigour, the catalogue shots represent a meeting of two great Italian talents.